Singapore, 2017 – American lifestyle footwear and apparel brand, Skechers, introduces their latest range of footwear – D’Lites 2 Sweet Monster Collection, and with it, appointment of top South Korean K-Pop boy band EXO as the Brand Ambassador. EXO’s leader, Suho, and popular members, Chanyeol and Sehun, will be making an appearance at the finals of Skechers first- ever Sweet Monster K-Pop Dance Competition to be held on Saturday, 10 June 2017, at Causeway Point.
First Regional Skechers K-Pop Dance Competition
The Skechers Sweet Monster K-Pop Dance Competition is a regional dance competition to promote the new D’Lites 2 Sweet Monster Collection, and to discover new dance talents among the youths.
Two teams each from Singapore, Malaysia and Thailand have been picked to represent their country and they will perform their dance routine “live” on stage to vie for the coveted champion’s trophy as well as USD $3,000 in cash prize.
All finalist teams will don a pair of Skechers D’Lites 2 Sweet Monster to perform as a testament to the footwear’s cool look that suits the trendy dance scene, as well as its inherent comfort and quality to not only endure rigorous dance moves but still deliver support to its wearer.
Priced at $129.00 a pair, Skechers D’Lites 2 Sweet Monster is now retailing at Skechers stores at the following locations: Tampines 1, Jurong Point, Nex, Parkway Parade, Causeway Point, Vivo City, JEM, Bugis Junction, Ngee Ann City, ION Orchard, Junction 8, Compass One.
Win Yourself a Chance to Meet EXO in person
From now to 7 June 2017, purchase any Skechers shoes and you can stand a chance to win VIP fan zone passes at Skechers K-pop Dance Competition Finals, where the three members of EXO will be making an appearance. A total of 50 VIP fan zone passes are to be won.
If you did not win, fret not. Skechers will also be giving out limited quantities of VIP fan zone passes to those who queue at Skechers Causeway Point store on 10 June, wearing Skechers shoes!
Still can’t get enough of Sehun, Suho & Chanyeol? In conjunction with Skechers’ partnership with EXO, from 10 to 30 June, receive an EXO collectible poster with any D’Lites footwear purchase at Skechers Store! One poster per purchase per customer, with a total of 3 posters to collect; while stocks last.
EXO was appointed as the group fully embodies the qualities of a Skechers’ Brand Ambassador – fashionable, stylish and well-known for their outstanding dance skills, to reflect the brand’s D’Lites 2 Sweet Monster Collection; and bolstered by EXO’s phenomenal international influence with millions of fans.